In 1966, Hendrix moved to London and fully immersed himself in British fashion. The 1960s counterculture brought out a revival of romantic victorian aesthetics not only in the fashion industry, but in music as well. In 1967, the cover of Sgt. Pepper’s Lonely Hearts Club Band, showcased the Beatles sporting multi-colored, military sergeant’s jackets.
Hendrix looked to the Beatles for inspiration, just like everyone else did, and is later seen wearing a similar coat to the ones they wore on the album cover. This particular coat that Hendrix is wearing is called a ‘Pelisse’ or ‘Hussar’ jacket, ornamented with a fur trim and gold French braiding. He purchased it from a boutique store named “I Was Lord Kitchener’s Valet” on Portobello Road, in Notting Hill. This outfit shows the influence that living in London had on Hendrix’s style. His interest in European military regalia inspired people everywhere to dress like him.(sic)
Source: Vman
Photo: Nico Van der Stam
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